CLIENT: FONTERRA
AGENCY: COLENSO BBDO
It'd been quite a while since Fresh n' Fruity had a makeover, so when they released their new packaging we reinvented the website to reflect this fresh new look.
The site focuses on the yoghurt's vibrant and delicious fruit content, and brings it to life through organic movement in the navigation. Along with their packaging they also released a new "Super fruits" range, and a new brand TVC that are integrated into the site.
